Are you ready to steer the marketing direction of one of the cannabis industry's top three vaporizer brands? We're on the hunt for a Director of Marketing who's not just looking for a job, but a mission. A chance to be at the forefront of the cannabis revolution, driving innovation, brand loyalty, and unprecedented growth. If you're a visionary marketer who thrives in dynamic environments and is passionate about shaping the future of cannabis consumption, we want you. This is not just a job; it's a chance to make your mark on an evolving market, driving innovation and consumer engagement in ways that haven't been done before.
Why Join Us?
Innovative Leadership: Be a part of a brand renowned for its cutting-edge products, sustainability, and commitment to quality.
Growth Potential: With the cannabis industry's rapid expansion, there's no limit to where we can go. And you'll be leading the way.
Impact: Your work will directly influence our trajectory, crafting experiences that resonate with consumers and set us apart.
Culture & Community: Join a team that values innovation, collaboration, and a shared passion for changing the world for the better.
Key Responsibilities:
Strategy Development: Forge our marketing strategy, from brand positioning to market penetration, ensuring our message is powerful and coherent across all channels.
Team Leadership: Inspire and lead a talented team of marketing professionals, fostering an environment of creativity and growth.
Market Analysis: Keep a pulse on industry trends, consumer behavior, and competitive landscapes to inform strategic decisions.
Digital Mastery: Oversee our digital footprint, from social media to SEO/SEM, ensuring we engage our audience effectively and drive results.
Creative Campaigns: Direct innovative marketing campaigns that captivate and educate, setting new standards in the cannabis industry.
Analytics & Insights: Utilize data to refine strategies and tactics, measuring performance to continually optimize our approach.
What We’re Looking For:
Proven marketing prowess, with 5+ years in leadership roles. Experience in the cannabis sector or related fields highly preferred.
A strategic thinker who’s also an executor, able to turn big ideas into action.
Passion about the cannabis industry, understands the power of brand storytelling, and is ready to tackle the unique challenges of marketing within this space.
Excellent communication skills, capable of crafting and conveying our brand's story internally and externally.
A leader who's as passionate about developing their team as they are about the brand.
Understanding of the unique regulatory and cultural challenges of marketing in the cannabis industry.
Qualifications:
Bachelor’s degree in Marketing, Business, or related field; Master’s preferred.
Extensive experience in digital marketing, brand management, and strategic planning.
Demonstrable success in leading teams and executing successful marketing campaigns.
Deep knowledge of the cannabis market, consumer trends, and regulatory landscape.
The Reward:
Competitive salary and benefits package.
Opportunity to shape an industry and grow with a leading brand.
Be part of a culture that champions innovation, integrity, and inclusivity.
Ready to Lead with Us?
If you're eager to make a significant impact and lead our brand to new heights, we'd love to hear from you. Apply now to become our Director of Marketing and embark on a career journey that's as rewarding as it is exciting.
Job Type: Full-time
Pay: $90,000.00 - $110,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Ability to Relocate:
- Los Angeles, CA: Relocate before starting work (Required)
Work Location: In person