**Job Title: Digital Marketing Manager**
**Job Overview:** We are looking for a creative and analytical Digital Marketing Manager to join our dynamic team. The Digital Marketing Manager will lead the digital marketing strategies and branded campaigns for the Consumer Marketing Division with primary focus on digital marketing plans, e-commerce marketing and leading all social media platforms. Under the direction of the US Sales/Marketing team, the goal is to drive awareness and growth by developing, executing, and measuring digital and social media plans. There is a direct report to the Digital Marketing Manager, focused on digital content development.
**Responsibilities:**
- Lead external agency teams in the development and execution of digital marketing campaigns and manage external reporting to effectively optimize campaigns.
-Lead digital marketing efforts for internal brand campaigns.
-Develop and manage digital reporting tools and show success in digital metrics.
-Deploy and report social metrics to brand teams.
-Ensure integration and optimization across channels.
-Optimize consumer experience and engagement with Agency, through development of engaging content strategies including videos, images, copy, and photography.
-Develop and implement SEM strategies for branded websites.
-Explore and recommend leading-edge digital technologies to improve marketing effectiveness.
-Identifies industry best practices in e-Commerce and develops vendor relationships. Understands how technology advancements strengthen sales and increase customer satisfaction. Keeps up to speed on all new product launches in the online space.
**Qualifications:**
- Bachelor's degree in Marketing, Integrated Marketing, or Communications
-Minimum of 3 years of experience in Social media or Digital Marketing
-Experience in managing Facebook, and Instagram paid and organize campaigns.
-Experience with Sprinklr or other social listing and reporting tools.
-Understanding of SEM using external search tools.
-Excellent communication skills and ability to present plans and results to business partners on a regular basis.
If you possess the required skills and are enthusiastic about making a significant impact in the digital marketing realm, we invite you to apply for this exciting opportunity.
Job Type: Full-time
Pay: $46,724.00 - $57,314.00 per year
Benefits:
Schedule:
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Elk Grove Village, IL 60007 (Required)
Ability to Relocate:
- Elk Grove Village, IL 60007: Relocate before starting work (Required)
Work Location: In person