Quality Rehab Management (QRM) is seeking a Senior Marketing Specialist position to work in our Addison, TX office. The Senior Marketing Specialist develops and implements effective marketing strategies. They are responsible for creating compelling graphics, writing engaging copy, monitoring and reporting on analytics, maintaining client relationships and managing timelines for deliverables. The Senior Marketing Specialist reports to the Senior Manager of Marketing & Communications.
Key Results Area
· Ensure all social media campaign schedules are implemented and deployed utilizing the established SOPs with 100% accuracy by deadline
· Ensure customer inquiries, feedback, and complaints on all platforms are addressed within 12 hours of receipt
· Cultivate strong partnerships with client accounts through ongoing communication, monthly meetings, and reporting
· Lead/participate in collaborative meetings with clients to strategically incorporate business objectives in marketing initiatives
· Collect and report monthly analytics with key assumptions, learnings and competitive position
· Proactively adjust strategies based on data-driven insights to improve optimization and uncover opportunities
· Conduct A/B tests to evaluate effectiveness of design and messaging
· Ensure all content is proofread and free of errors prior to submitting for approval
· Analyze customer research, current market conditions and competitor information
· Consistently evaluate processes and procedures to identify gaps leading to development of new strategies and efficiency among the marketing team and stakeholders for overall cost reduction
· Manage marketing assets including inventory, ordering, and preparing shipments for industry events
· Evaluate and assess personal performance on a routine basis
· Perform other duties as assigned
Requirements
· Bachelor’s degree
· 3+ years’ experience designing engaging graphics
· 3+ years’ experience writing compelling content that is SEO friendly for a variety of media including email, web, social media, advertising and print
· 2+ years’ experience managing client relationships and account deliverables
· 2+ years’ experience managing direct reports or leading a team
· Proficient in using social media management and analytics tools
· Strong understanding of social media platforms, trends, and best practices
· Knowledge of database management concepts and best practices
· Proficient in MS Office Suite and Adobe Creative Suite, with the aptitude to learn new programs
· Independent and self-motivated
· Detail-oriented professional with strong analytical and organizational skills
· Strong proactive written and verbal communication supporting client satisfaction and retention
· Strong collaborative skills with team and clients
· Strong time management with a proven ability to meet deadlines
· Function well in a fast-paced and at times stressful environment
· Demonstrate discretion, sensitivity, and ability to maintain client confidentiality
Job Type: Full-time
Pay: $70,000.00 - $75,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Day shift
- Monday to Friday
Experience:
- Marketing: 3 years (Required)
Ability to Commute:
- Addison, TX 75001 (Required)
Work Location: In person