Director of Marketing
Job Summary:
We are seeking a dynamic and experienced Director of Marketing to lead our marketing team. The ideal candidate will be responsible for developing and implementing strategic marketing initiatives to drive business growth and brand awareness. As the Director of Marketing, you will oversee all marketing activities, including digital marketing, advertising, social media campaigns, and market research.
Responsibilities:
- Develop and execute comprehensive marketing strategies for promoting all MCT programs and operations including but not limited to a membership campaign, media advertising, newsletters, programs, flyers, brochures, outdoor signs, direct mail, social media, and other materials. In addition, oversee and implement a program of ad sales, information gathering and layout of all MCT programs including but not limited to the "prompter."
- Support the overall mission of the organization, and work with the marketing committee and volunteers to promote and distribute information about upcoming Midland Community Theatre activities, programs and events.
-Oversee and lead social media campaigns for the theatre, including but not limited to our Facebook and Instagram pages. Develop and provide materials and postings that spread the message of our organization.
-Provide support for special events at the theatre, including but not limited to CoPro events (private performances), Opening Nights, Legacy Society events and special fundraising events.
-Arrange and oversees ad sales, trades, and in-kind donations.
-Perform crossover responsibilities in parallel areas as may be assigned by the Business & Development Director.
Skills:
- Experience with Adobe InDesign CS6 preferred.
- Strong knowledge of WordPress, E-commerce platforms, and social media marketing techniques.
- Excellent sales skills with a background in advertising sales preferred.
- Aptitude for social media trends and engagement preferred.
If you are a strategic thinker with a passion for driving business growth through innovative marketing strategies, we would love to hear from you. Join our team as the Director of Marketing and take your career to the next level!
Note: This is a full-time position with competitive compensation and benefits package.
Job Type: Full-time
Pay: $42,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Experience:
- Marketing: 1 year (Preferred)
Ability to Commute:
- Midland, TX 79705 (Required)
Ability to Relocate:
- Midland, TX 79705: Relocate before starting work (Required)
Work Location: In person