Are you an experienced Paid Search Analyst who specializes in driving leads or generating sales via paid channels? Do you know the ins and outs of Google Ads and Analytics? If you’re passionate about paid media, then read on!
Inside Real Estate is looking to add a full-time Paid Search Analyst to our Marketplace Team. The Paid Search Analyst works with a talented team of marketers (and in-house developed ad technology) to ensure our Marketplace customers are getting the best return on their investment for their paid advertising campaigns, as well as receiving analysis of, and recommendations to improve, their paid traction. While this role is not customer facing, the Paid Search Analyst partners regularly with the Growth Strategy Team to convey paid search account performance and recommendations to be shared with customers, therefore the ability to clearly communicate campaign performance is a must.
Skills Needed:
- Expert knowledge in Google Ads
- Ability to uncover trends within data sets
- Relentless attention to detail
- Ability to strategize an engaging digital experience that utilizes multiple platforms to drive consumers to an end goal
- Goal oriented mindset with the drive to surpass predetermined benchmarks
- Exceptional written and verbal communication skills
What you will be doing:
- Managing a large volume of paid advertising campaigns across multiple channels including, but not limited to Google Ads and Bing
- Building, monitoring, and optimizing client campaigns to maximize conversions and demonstrate ROI
- Identifying and implementing strategies for increasing volume of traffic and conversions through search advertising
- Collaborating with Paid Social Analysts to ensure the client portfolio (of search and social advertising) strategies align and provide effective synergy and ROI for client’s paid marketing goals
Position requirements:
- 2 years hands-on Search Engine Marketing Experience
- Experience with a customer management system (ie. Salesforce)
Preferred experience:
- 3 to 4 years Search Engine Marketing experience
- Google Ads certification
- Experience with automated bidding
- Proficient with GA4 and Excel
At Inside Real Estate (IRE), enjoy a small company feel with big company growth, support, and stability.
We offer a competitive total rewards package including:
- Competitive salary
- 3 Medical plans to choose from - 1 PPO and 2 HDHPs
- 2 Dental plans to choose from
- Vision
- HSA - company-funded
- FSAs - healthcare, limited purpose, dependent care
- Short-Term Disability - company-paid
- Long-Term Disability - company-paid
- Basic Employee Life Insurance - company-paid
- Voluntary Dependent Life Insurance
- Voluntary Accident Insurance
- Voluntary Critical Illness
- Voluntary Hospital Indemnity
- Legal Plan
- ID Protection
- Pet Insurance
- 401(k) Retirement Savings with company match
- Paid PTO/Vacation/Sick Time
- 11 company-recognized holidays
- Company-paid Parental/Disability Leave
In addition, at IRE, we focus on driving top results providing:
Opportunities to grow within our company;
Potential to work in a remote setting;
Exciting/energetic work environment and fun, creative culture.
IRE EEO Statement - We believe that the unique contributions of all Insiders are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experiences we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, marital, veteran, or disability status.