Join one of the largest telecommunications providers in the USA,
located in Arlington, VA seeking a full time
Enterprise-Level, Sr. Email Marketing Manager. This direct hire opportunity offers a hybrid/remote schedule
, managing end-to-end Email Marketing Automation projects/programs. Influence the customer journey as you lead and execute the full-lifecycle from strategy, email development, copywriting, testing, deployment, performance reporting, and campaign optimizations. Enterprise brand-side experience is encouraged to apply.
Sr. Email Marketing Manager Benefits:
- Hybrid / Remote Work: 1 day in the office, 4 days remote.
- Career Development: one-on-one training and coaching, a supportive work environment and the opportunity to represent a superior telecommunications company.
- Collaborative & Learning Culture: Guided by cultural values, they recognize that their work can’t be done well without a team that fully reflects their customers and communities
- Perks & Benefits: 401k retirement plan, with employer match, Medical Insurance, dental, vision, life, PTO starting at 80 hours/yr, and increases based on tenure with the organization.
- Technology & Resources: Advanced technology and a supporting team of email marketing professionals to drive departmental success.
Sr. Email Marketing Manager Requirements:
- 5-7+ years in Email Marketing with hands-on experience in basic HTML coding email template designs, A/B testing, QA testing, fixing bugs, deploying, performance reporting, and applying recommendations for campaign optimizations. Preferred use of Eloqua or similar Marketing Automation platforms.
- 5+ years Email Marketing experience at a medium-to Enterprise national brand – please provide your record of accomplishments and successes from both a project and performance level.
- 3+ years of experience leading an Email Marketing team: managing direct reports, mentoring and coaching them on email marketing best practices and platforms.
- Preferred experience with customer lifecycle development/management (CLM) and setting up/utilizing data analysis and metrics tracking.
Sr. Email Marketing Manager Responsibilities:
- Design, develop, and execute email campaigns from Eloqua. Basic HTML email production is required.
- Develop and launch a Customer TouchPoint Program for business customers while working closely with the B2B Marketing team to build the supporting content marketing strategy that aligns with the client journey.
- Manage and evolve the Email Marketing Programs on an enterprise level via standardization and stronger data integrations, focusing on strategic and tactical execution of new automated programs – from ideation to devising complete Project Management plans, timelines, and work assignments, to a successful, on-time launches.
- Take in and understand the business sales funnel, support Sales Reps, and build automated lead nurture, acquisition and retention programs. Align on best practices from residential builds into Business program.
- Collaborate closely with the Omni-Channel Digital and Customer Retention teams to deliver email marketing automation and holistic program engineering.
About Profiles
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct-hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily – www.careerprofiles.com.
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